CBS International Business School, 9 March 2020

1st Symposium Leadership meets Tech: Leading in the digital age

New technologies, digital processes and their effects on the working world: At the symposium "Leadership meets Tech", CBS International Business School and its partner Alteryx brought together digital leaders with pupils, students and graduates. As initiators of the events, Prof. Dr. Anja Karlshaus, Dean of General Management, and Prof. Dr. Nils Finger, Professor for Supply Chain Management, invited the participants to discuss central questions of the digital age and to experience new technologies.

"We wanted to take a holistic approach to the topic of "Leadership in the Digital Age" and, in addition to discussion rounds, we offered tech experiences and workshops on topics such as "Code + Design - Telekom App Development" and "3D Print Experiences". This approach is in line with our self-image of an excellent university education in which theoretical and practical discussions of future topics go hand in hand," says Prof. Dr. habil. Elisabeth Fröhlich, President of the CBS International Business School, on the interactive approach of the event.

As the guest of honour of the symposium, Mayor Elfi Scho-Antwerpes addressed the guests with a greeting: "It is nice to see that at "Leadership meets Tech", greats from the economy, research and teaching come together to exchange ideas on how the experts of tomorrow can be best prepared for the challenges of the digital transformation.”

Numerous company representatives of the digital industry used the symposium as an opportunity to network with the participants during and after the breakout sessions and the tech experiences: Deutsche Telekom, DB Schenker, TUI, RWE, cologne summit, Jogecon GmbH, Netempire AG, IT Cologne Summit, ShowBotixx, talent = digital, Kreutz & Partner, Optima Analytica, neomatt and Planetenwerft took part in the programme with interactive workshops and product demonstrations.

The Media Management/ Cross Media department of the CBS also offered the tech experience "VR-Glasses Application". "I think it is great how open the participants of the symposium were for virtual reality. The technology is already being used today in the real estate and education sector, whether for marketing or as a new educational experience. I got to know VR during my studies and an internship and was pleased to share my knowledge about it at the symposium", said Irelynn Borja, bachelor’s student of Digital Media Management.Photos: Constantin Ehrchen

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CBS International Business School

CBS International Business School is a state-recognised private university of applied sciences for business. We offer accredited Bachelor's, Master's and MBA degree programmes in German and English on a full-time or part-time basis. Throughout Germany, the university is represented at three locations in Cologne, Mainz, and Potsdam.

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